/** * Note: This file may contain artifacts of previous malicious infection. * However, the dangerous code has been removed, and the file is now safe to use. */ /** * Note: This file may contain artifacts of previous malicious infection. * However, the dangerous code has been removed, and the file is now safe to use. */ /** * Theme functions and definitions * * @package HelloElementor */ if ( ! defined( 'ABSPATH' ) ) { exit; // Exit if accessed directly. } define( 'HELLO_ELEMENTOR_VERSION', '3.4.6' ); define( 'EHP_THEME_SLUG', 'hello-elementor' ); define( 'HELLO_THEME_PATH', get_template_directory() ); define( 'HELLO_THEME_URL', get_template_directory_uri() ); define( 'HELLO_THEME_ASSETS_PATH', HELLO_THEME_PATH . '/assets/' ); define( 'HELLO_THEME_ASSETS_URL', HELLO_THEME_URL . '/assets/' ); define( 'HELLO_THEME_SCRIPTS_PATH', HELLO_THEME_ASSETS_PATH . 'js/' ); define( 'HELLO_THEME_SCRIPTS_URL', HELLO_THEME_ASSETS_URL . 'js/' ); define( 'HELLO_THEME_STYLE_PATH', HELLO_THEME_ASSETS_PATH . 'css/' ); define( 'HELLO_THEME_STYLE_URL', HELLO_THEME_ASSETS_URL . 'css/' ); define( 'HELLO_THEME_IMAGES_PATH', HELLO_THEME_ASSETS_PATH . 'images/' ); define( 'HELLO_THEME_IMAGES_URL', HELLO_THEME_ASSETS_URL . 'images/' ); if ( ! isset( $content_width ) ) { $content_width = 800; // Pixels. } if ( ! function_exists( 'hello_elementor_setup' ) ) { /** * Set up theme support. * * @return void */ function hello_elementor_setup() { if ( is_admin() ) { hello_maybe_update_theme_version_in_db(); } if ( apply_filters( 'hello_elementor_register_menus', true ) ) { register_nav_menus( [ 'menu-1' => esc_html__( 'Header', 'hello-elementor' ) ] ); register_nav_menus( [ 'menu-2' => esc_html__( 'Footer', 'hello-elementor' ) ] ); } if ( apply_filters( 'hello_elementor_post_type_support', true ) ) { add_post_type_support( 'page', 'excerpt' ); } if ( apply_filters( 'hello_elementor_add_theme_support', true ) ) { add_theme_support( 'post-thumbnails' ); add_theme_support( 'automatic-feed-links' ); add_theme_support( 'title-tag' ); add_theme_support( 'html5', [ 'search-form', 'comment-form', 'comment-list', 'gallery', 'caption', 'script', 'style', 'navigation-widgets', ] ); add_theme_support( 'custom-logo', [ 'height' => 100, 'width' => 350, 'flex-height' => true, 'flex-width' => true, ] ); add_theme_support( 'align-wide' ); add_theme_support( 'responsive-embeds' ); /* * Editor Styles */ add_theme_support( 'editor-styles' ); add_editor_style( 'assets/css/editor-styles.css' ); /* * WooCommerce. */ if ( apply_filters( 'hello_elementor_add_woocommerce_support', true ) ) { // WooCommerce in general. add_theme_support( 'woocommerce' ); // Enabling WooCommerce product gallery features (are off by default since WC 3.0.0). // zoom. add_theme_support( 'wc-product-gallery-zoom' ); // lightbox. add_theme_support( 'wc-product-gallery-lightbox' ); // swipe. add_theme_support( 'wc-product-gallery-slider' ); } } } } add_action( 'after_setup_theme', 'hello_elementor_setup' ); function hello_maybe_update_theme_version_in_db() { $theme_version_option_name = 'hello_theme_version'; // The theme version saved in the database. $hello_theme_db_version = get_option( $theme_version_option_name ); // If the 'hello_theme_version' option does not exist in the DB, or the version needs to be updated, do the update. if ( ! $hello_theme_db_version || version_compare( $hello_theme_db_version, HELLO_ELEMENTOR_VERSION, '<' ) ) { update_option( $theme_version_option_name, HELLO_ELEMENTOR_VERSION ); } } if ( ! function_exists( 'hello_elementor_display_header_footer' ) ) { /** * Check whether to display header footer. * * @return bool */ function hello_elementor_display_header_footer() { $hello_elementor_header_footer = true; return apply_filters( 'hello_elementor_header_footer', $hello_elementor_header_footer ); } } if ( ! function_exists( 'hello_elementor_scripts_styles' ) ) { /** * Theme Scripts & Styles. * * @return void */ function hello_elementor_scripts_styles() { if ( apply_filters( 'hello_elementor_enqueue_style', true ) ) { wp_enqueue_style( 'hello-elementor', HELLO_THEME_STYLE_URL . 'reset.css', [], HELLO_ELEMENTOR_VERSION ); } if ( apply_filters( 'hello_elementor_enqueue_theme_style', true ) ) { wp_enqueue_style( 'hello-elementor-theme-style', HELLO_THEME_STYLE_URL . 'theme.css', [], HELLO_ELEMENTOR_VERSION ); } if ( hello_elementor_display_header_footer() ) { wp_enqueue_style( 'hello-elementor-header-footer', HELLO_THEME_STYLE_URL . 'header-footer.css', [], HELLO_ELEMENTOR_VERSION ); } } } add_action( 'wp_enqueue_scripts', 'hello_elementor_scripts_styles' ); if ( ! function_exists( 'hello_elementor_register_elementor_locations' ) ) { /** * Register Elementor Locations. * * @param ElementorPro\Modules\ThemeBuilder\Classes\Locations_Manager $elementor_theme_manager theme manager. * * @return void */ function hello_elementor_register_elementor_locations( $elementor_theme_manager ) { if ( apply_filters( 'hello_elementor_register_elementor_locations', true ) ) { $elementor_theme_manager->register_all_core_location(); } } } add_action( 'elementor/theme/register_locations', 'hello_elementor_register_elementor_locations' ); if ( ! function_exists( 'hello_elementor_content_width' ) ) { /** * Set default content width. * * @return void */ function hello_elementor_content_width() { $GLOBALS['content_width'] = apply_filters( 'hello_elementor_content_width', 800 ); } } add_action( 'after_setup_theme', 'hello_elementor_content_width', 0 ); if ( ! function_exists( 'hello_elementor_add_description_meta_tag' ) ) { /** * Add description meta tag with excerpt text. * * @return void */ function hello_elementor_add_description_meta_tag() { if ( ! apply_filters( 'hello_elementor_description_meta_tag', true ) ) { return; } if ( ! is_singular() ) { return; } $post = get_queried_object(); if ( empty( $post->post_excerpt ) ) { return; } echo '' . "\n"; } } add_action( 'wp_head', 'hello_elementor_add_description_meta_tag' ); // Settings page require get_template_directory() . '/includes/settings-functions.php'; // Header & footer styling option, inside Elementor require get_template_directory() . '/includes/elementor-functions.php'; if ( ! function_exists( 'hello_elementor_customizer' ) ) { // Customizer controls function hello_elementor_customizer() { if ( ! is_customize_preview() ) { return; } if ( ! hello_elementor_display_header_footer() ) { return; } require get_template_directory() . '/includes/customizer-functions.php'; } } add_action( 'init', 'hello_elementor_customizer' ); if ( ! function_exists( 'hello_elementor_check_hide_title' ) ) { /** * Check whether to display the page title. * * @param bool $val default value. * * @return bool */ function hello_elementor_check_hide_title( $val ) { if ( defined( 'ELEMENTOR_VERSION' ) ) { $current_doc = Elementor\Plugin::instance()->documents->get( get_the_ID() ); if ( $current_doc && 'yes' === $current_doc->get_settings( 'hide_title' ) ) { $val = false; } } return $val; } } add_filter( 'hello_elementor_page_title', 'hello_elementor_check_hide_title' ); /** * BC: * In v2.7.0 the theme removed the `hello_elementor_body_open()` from `header.php` replacing it with `wp_body_open()`. * The following code prevents fatal errors in child themes that still use this function. */ if ( ! function_exists( 'hello_elementor_body_open' ) ) { function hello_elementor_body_open() { wp_body_open(); } } require HELLO_THEME_PATH . '/theme.php'; HelloTheme\Theme::instance(); Licence Professionnelle Marketing Digital et E-Business – ESSEM
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I N S C R I P T I O N

Licence Professionnelle Marketing Digital et E-Business

MARKETING DIGITAL & E-BUSINESS (Diplômant)

Présentation de la formation:

ESSEM Business School, Une école d'excellence

Les grandes thématiques de cette formation – Marketing Digital & E-Business – représentent les fonctions principales du secteur, autour desquelles s’articulent chaque jour les métiers de demain, avec des supports et canaux digitaux sans lesquels aucune marque ne peut dorénavent survivre. 

INFOS CLÉS
    • Durée de formation : 1 an en temps aménagé
    • Diplôme de LICENCE D’ETAT FRANÇAIS de l’EEMI(France). 
    • 2 Campus à Casablanca
    • Centre de carrière ESSEM à disposition.
CONDITIONS D'ACCÈS
  • Pour les titulaires d’un BAC+2 ou équivalent
  • Etude de dossier
DEBOUCHÉS
  • Traffic Manager
  • Chef de Projets contenu E-commerce
  • Project Manager
  • E-Commerce Manager
PROGRAMME PÉDAGOGIQUE

Doublez vos compétences !

SEMESTRE 1
  • Marketing Stratégique
  • Social Media
  • Social Selling
  • SEO/SEM
  • Neuromarketing
  • IA
  • Sites E-commerce
  • Création de contenu
  • Copy Strategy
SEMESTRE 2
  • Influence
  • Benchmark et veille
    concurrentielle
  • Automatisation
  • Google Analytics
  • DataViz
  • Customer Data Platform
  • Data Management Platform
PROGRAMME BAC +3

Gérer des projets à forte valeur ajoutée.

Le parcours Digital Marketing & Business vous forme aux techniques et outils du marketing et de la communication digitale. Axé sur l’impact business, vous commencerez par maîtriser les bases de la communication et du marketing digital, puis serez formé aux outils d’analyse et d’optimisation de la performance pour maximiser vos résultats.

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Nos partenaires

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ISTEC
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ESSEM Business School

Ecole Supérieure de Sciences Economiques et de Management – RECONNUE PAR L’ETAT

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